Price - 90k
Timeline -90 Days
Process
5 Phase Design Process
Research:
7 Point Company Audit - Stakeholder Brand Workshop - Stakeholder Interviews - Employee Brand Workshop - Employee Interviews - Customer Survey - Focus Groups
Strategy:
Distill Research - Clarify Brand Strategy - Define Brand Characteristics and Attributes - Understand the Problems. - Create Briefs - Develop Name & Key Messaging
Brand Brief: Vision - Purpose - Mission - Values
Creative Strategy Brief: Target Market - Competition - Design Objectives - Deadline
Design:
Typography - Wordmark - Logo - Icon - Iconography - Look & Feel - Texture - Color - Animation - Sound
Manufacture:
Packaging - Signage - Business Cards - Website - Favicon - Social Profiles - Advertising - Environments - Vehicle Graphics - Correspondence - Collateral - Uniforms - Swag - Brand Manual - Employee Manual - Reproduction Files
Manage:
Launch & Manage
Deliverables
Brand Brief - Creative Strategy Brief - Typography - Wordmark - Logo - Icon - Iconography - Look & Feel - Texture - Color - Animation - Sound - Packaging - Signage - Business Cards - Website - Favicon - Social Profiles - Advertising - Environments - Vehicle Graphics - Correspondence - Collateral - Uniforms - Swag - Brand Manual - Employee Manual - Reproduction Files
